𝗧𝗮𝗽 𝗧𝗼 𝗠𝗶𝗻𝗲
In 2023, Telegram launched the Mini Apps platform to enable developers worldwide to create new applications.
Real traction came with the launch of 𝗡𝗢𝗧𝗖𝗢𝗜𝗡 (a tap-to-earn project).
This project gained over 35 million users in a very short span of time.
Then came 𝗗𝗢𝗚𝗦 (another tap-to-mine project), which attracted over 50 million+ users.
Next, 𝗛𝗔𝗠𝗦𝗧𝗘𝗥 𝗞𝗢𝗠𝗕𝗔𝗧 (another tap-to-mine project) gathered over 300 million+ users.
𝗖𝗔𝗧𝗦 Tap To Mine got over 50 million+ users.
𝗥𝗢𝗖𝗞𝗬 𝗥𝗔𝗕𝗕𝗜𝗧 got over 30 million+ users.
Due to the huge influx of users, TON was growing rapidly.
Let Me Give You Some Numbers:
- January 2024 TON TVL = $14 million
- June 2024 TON TVL = $800 million
That’s a 5600% surge in TVL ✅
• Telegram's user base in mid-2023 was around 800 million.
• The current user base is approximately 1 billion.
•The current wallet count on TON holding assets is over 54 million.
While this was a huge win for the TON ecosystem but users are now feeling cheated.
𝗕𝗨𝗧 𝗪𝗛𝗬?
Let me provide some numbers:
𝗡𝗢𝗧𝗖𝗢𝗜𝗡
- 78% supply for the community (2.2B+)
- 11.5 million claimed
- Average users received $200+
𝗗𝗢𝗚𝗦
- 72% supply for the community (600M+)
- 20.5 million claimed
- Average users received $30+
𝗛𝗔𝗠𝗦𝗧𝗘𝗥 𝗞𝗢𝗠𝗕𝗔𝗧
- 60% supply for the community (660M+)
- Eligible users: 131 million
- Average users received $5
You can observe that as the user base grew, the airdrop value per user declined : it's basic math.
But the real problem was the inconsistency in project commitments and unnecessary $TON transactions.
- NOTCOIN never asked for money.
- DOGS asked for only 0.1 $TON for wallet verification.
Until this point, the community was happy with the approach
But then :
- HAMSTER KOMBAT first focused on a criteria called "Profit Per Hour (PPH)" but later changed their focus and told the community to collect game keys by playing Web 2 games.
Players agreed and put their efforts to collect the keys, but when the airdrop was announced, they allocated major portions to referrals, leaving the community behind those who spent their days and nights playing games to collect keys got nothing = only disappointed
- CATIZEN initially told users to focus on vKitty (production rate), but when the airdrop was announced, most of the allocation went to users who spent the most money, regardless of their in-game levels.
- ROCKY RABBIT required a compulsory 0.5 $TON and in return, users didn’t even get that amount back.
- MEMEFI announced a listing date of October 9th and promoted it on social media proudly but postponed their listing to October 30th.
- CATS on Telegram asked for 1 $TON OG pass then only you can withdraw 100% of your airdrop.
By now, you might have noticed that projects slowly started asking for money and not sticking to their commitments and changing their words last minutes
As a result, people are losing trust in TON tap-to-mine projects.
𝗪𝗮𝘆 𝗙𝗼𝗿𝘄𝗮𝗿𝗱 ⏩ 𝗠𝘆 𝗦𝘂𝗴𝗴𝗲𝘀𝘁𝗶𝗼𝗻𝘀
- Projects should be clear about their criteria and future plans, avoiding any last-minute changes.
- Projects should implement a referral cap not at the start, as this may hinder growth. But as the community grows, they should consider limiting referral points or at least putting a cap.
- Projects should adopt a balanced approach for individuals who can afford to pay for $TON and those who cannot afford these transactions, also should be clear in their approach as if they're here for FREE Airdrop or ICO form of airdrop means pay $TON = Get DROP 🪂
- Projects should know when to stop farming or halve the points system by introducing phases ( Phase 1, Phase 2, etc). Otherwise, they may attract an unwanted user base like Hamster Kombat, which can be difficult for projects to manage.