SwissBorg is a crypto exchange based in Switzerland, but with licenses to operate with digital assets throughout Europe and compliant with all regulations.
It is already used by more than a million people, and it allows to buy, sell and trade cryptocurrencies with as many as 16 fiat currencies, including euros (EUR), pounds (GBP) and of course Swiss francs (CHF).
It is available in four languages, namely English, French, German, and Italian.
The mission of SwissBorg
As it is written in large letters on the home page of their website, their mission is to strengthen the financial freedom of their users.
In fact, their vision is that of a global financial freedom for all humanity, with the goal of democratizing wealth management by making it also fun, fair, and community-centered.
Despite being a centralized exchange, regulated and authorized by European public authorities, it works to allow its users to manage their crypto assets independently and with the highest degree of personal freedom.
Addressing the general public, they have made available as many as 16 fiat currencies, thus becoming the leading fiat access tool to the crypto market in Europe. They allow fiat-to-crypto and crypto-to-fiat exchanges with 1 simple touch.
It is therefore not surprising that they have already surpassed one million users.
The security of the funds
Besides the wide range of fiat currencies, another strength of SwissBorg is security.
In fact, clients’ funds are safe and always accessible, protected by the most secure cryptographic technology.
Furthermore, during the ICO arbitration of 2018, a total of 50 million francs were collected, followed by another funding campaign last year during which another 20 million francs were collected.
The token SwissBorg (BORG)
The BORG token with which the ICO was launched six years ago currently has a market value that is triple compared to what it initially had on the crypto markets, and during the great bull run of 2021 it rose from 65 thousandths of a dollar to over $1.6.
During the bear-market of 2022, it dropped to a level that was still double the initial quotation, and for the past year, it has been oscillating around the current $0.18.
Furthermore, holding BORG offers SwissBorg users the possibility of obtaining lower fees on transactions, increased yields, access to better conditions for the Alpha product, airdrops from partners, governance rights, and much more.
More recently, they have started using the BORG token as a liquidity pair for new projects launching their token, such as WeatherXM, to allow these projects to avoid high fees and difficulties with the large exchanges.
The Smart Engine
From a technical point of view, their greatest strength is the so-called Smart Engine.
SwissBorg is technically a broker, which allows its users to purchase cryptocurrencies from as many as 8 different exchanges.
Their Smart Engine aggregates and groups the order book of 8 different exchanges, in order to offer their users the best execution of their operations in a few seconds.
In this way, users can always buy at more convenient prices, without having to look for the exchange where the prices are lower.
It is important to remember that purchase and sale prices vary from one crypto exchange to another, because there is no single cryptocurrency market with the same prices for everyone. Brokers like SwissBorg take advantage of this characteristic to offer their users purchases on the exchanges that at a given moment have lower prices.
The alternative for a user who wants to achieve the same thing would be to compare the prices of different exchanges, and then choose the one with the most convenient prices on which to place a purchase order. With SwissBorg all this is done automatically, with just 1 click, thanks to the Smart Engine.
Among the 8 exchanges that SwissBorg draws from, there are large centralized exchanges like Binance, DEX like Orca and Raydium, and giants like LMAX.
The feature Alpha
But there is more.
During this year SwissBorg has added Alpha.
This is an innovation that allows their community to gain early access to investment deals on emerging crypto projects, at VC (Venture Capitalist) prices.
In this way, up to now, almost 20 million Swiss francs have already been raised from over 12,000 people for growing crypto projects, thus helping people avoid the high fees and bureaucracy of large centralized exchanges.
SwissBorg Earn
Another service offered by SwissBorg is the Earn.
It is a product that allows users to earn a return on their cryptocurrencies.
Users who use SwissBorg Earn can see the exact protocol that provides the yield, with risk ratings and reports from their bull experts DeFi.
The objective is to provide transparency and user accountability through education on how DeFi works.
Thematics investment product
Another product of SwissBorg is Thematics.
This product offers users the possibility to invest in baskets of tokens based on different themes, thus also benefiting from automated optimization features.
Included are the best blockchain themes, but also those related to real-world assets (RWA), memecoin, games, and gold.
These are baskets of assets on which the investor can bet in order not to concentrate their exposure on a single asset.
For example, the memecoin basket is based on 7 crypto, while the gaming one on 9. There is also one, called Banter Bundle, which includes as many as 20 different crypto.
In this way, you can easily diversify with 1 click.