The much-anticipated HAWK Memecoin, backed by social media personality Hailey Welch, has plunged into controversy following a jaw-dropping 90% price crash within hours of its launch. The token, which initially soared over 900%, accumulating a market cap of $490 million, now faces intense backlash from investors accusing insiders and snipers of manipulating its price.
From Moonshot to Meltdown
HAWK, launched on 4th December at 10 PM UTC, debuted at $0.005492 and skyrocketed to a peak of $0.04916. However, in a shocking turn of events, the price plummeted 91%, leaving many investors in significant losses.
Onchain data from DEXScreener highlights troubling trends. Reports show snipers capitalized on the surge, dumping over 135 million HAWK tokens and pocketing a staggering $1.3 million in a single trade. Further analysis suggests that 80% of HAWK's total supply is controlled by a handful of insider wallets, sparking fears of centralized control and pre-planned dumps.
Community Fury and Legal Risks
The situation escalated as accusations of insider trading spread like wildfire. Community notes on X revealed that 96% of HAWK's supply is held by 10 interconnected wallets, which have been systematically selling tokens since the launch.
Investors have flooded Welch’s social media with demands for accountability, and several have reportedly filed complaints with the SEC. These legal troubles could spell further problems for Welch and her team, especially as she denies any involvement with insider wallets or assigned tokens for promotion.
What’s Next for HAWK?
As the dust settles, the once-promising memecoin is at risk of becoming a cautionary tale. With investors questioning the transparency of Welch and her project, it remains unclear whether HAWK can recover from the backlash or if this marks the beginning of its end.

Influencer Hailey Welch, known online as Hawk Tuah Girl, launched her own memecoin called Hawk Tuah ($HAWK) on the Solana blockchain. Despite an initial market capitalization of $500 million, the cryptocurrency’s value plummeted to $60 million within just 20 minutes.

Who Is Hawk Tuah Girl?
Hailey Welch rose to internet fame thanks to a viral video featuring a comedic "hawk tuah" sound, reminiscent of a spitting noise. This meme propelled her into the world of internet culture, taking her from a minimum-wage job to becoming a notable online personality. Inspired by her viral success, she decided to launch the HAWK token.
Rapid Rise and Fall of the HAWK Token
The HAWK token experienced a meteoric rise, quickly reaching a market capitalization of $500 million, only to crash by 88% to $60 million within 20 minutes. This sharp drop sparked discussions in the crypto community about the extreme volatility of memecoins and potential scams.
Concerns About the Project’s Integrity
Some crypto users suspect the HAWK token might be a "rug pull", a scam where developers withdraw liquidity or abandon the project, causing the token’s price to collapse. According to community-generated posts on platform X, the token supply was allegedly "snipped," meaning large amounts of tokens were acquired by early investors or bots, limiting broader community access and increasing the risk of price manipulation.
Trading Activity Surges
Despite the controversy, not all holders sold their tokens. User ZeusLFG expressed optimism about HAWK’s future, suggesting that some in the community still believe in its potential. Data from CoinMarketCap showed that HAWK’s trading volume increased by 951.67%.
Project Under Scrutiny
Debates about the HAWK token continue, with the crypto community calling for greater transparency and evidence of the project’s legitimacy. While many are monitoring the memecoin with caution, its future remains uncertain.

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The famous #Hawk Tuah girl Haliey Welch’s #Hawk memecoin has sparked controversy as its price dumps over 90% within hours. One of the key reasons behind HAWK price crashing was a finding of alleged snipers and insiders.
HAWK memecoin was launched at 10 PM UTC on 4 December and it quickly surged over 900% and accumulated a market cap of $490 million. However, the memecoin price crashed nearly 91% in hours after accusations started to spread among investors.

As per DEXScreener data, HAWK was launched at the price of $0.005492 and it pumped to $0.04916 before crashing down.
Onchain data shows that some snipers managed to benefit the most with selling over 135 million HAWK tokens at the right time and profiting over $1.3 million from single trade.
The acquisitions from the community claims that some insider wallets and snipers combined have over 80% of the HAWK token supply. Although Welch denied that non such things have happened nor did they have assigned any tokens to KOLs.
Besides, some users on X have also claimed that the launch of HAWK could put Hailey Welch in legal tension as several investors who lost money in the memecoin are filing complaints with the SEC.
Hailey Welch’s social media posts were also bombarded with comments on her potential involvement with insider wallets. Many of her posts on X were also flagged by community notes citing that 96% of the HAWK supply is held by 10 inter-connected wallets and they have been selling gradually since the launch.
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