On November 30th, BlockBeats news reported that at the Australian Cryptocurrency Conference (Aus Crypto Con 2024), Binance Chief Marketing Officer Rachel Conlan stated that the recent popularity of Meme coins has put additional pressure on cryptocurrency trading platforms. To protect user interests, platforms must carefully screen suspicious items.

Conlan claimed that Binance has a dedicated research team responsible for currency listing review and will perform evaluations from multiple perspectives. The team will conduct strict due diligence on the project founders’ backgrounds, participant identities, and future roadmaps. Community feedback, development trends, and market insights are important considerations, not just market popularity.

No project can guarantee a listed coin. When discussing Meme coins, Conlan acknowledged that such projects have been controversial due to their lack of practicality. However, she pointed out that some emerging Meme coins are beginning to build practical application scenarios, which is precisely what the industry needs.

Looking to the future, Conlan expects the crypto community to grow exponentially in 18 to 24 months, making projects with real-world application scenarios increasingly important.

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