Halliday, the commerce automation network for modular chains, has announced the public launch of its network. With more than 26 partners thus far and support from prominent investors like Andreessen Horowitz and Hashed, the platform wants to make its technology available to a broad range of businesses and commerce apps.
Halliday’s network streamlines digital commerce across blockchain ecosystems and contributes to the mainstreaming of technology by addressing the fragmented user experience and technical gaps that now impede blockchain-based payments.
Griffin Dunaif, CEO of Halliday said:
“Current blockchain commerce solutions lack user-friendly interfaces and present integration challenges for developers. We are building a platform to make commerce easy, empowering users to spend and transact across multiple chains and protocols. This enables mainstream adoption and grows the economic activity of the ecosystem”
Difficulties with digital commerce on blockchains stem from Web2 and Web3 ecosystem integration and complicated user interfaces. In order to automate processes across blockchain networks and provide a single interface for managing digital assets and transactions, independent of the underlying technological variations across chains, Halliday’s network includes a Proof-of-Stake protocol.
Ryan Kim, Co-founder and Partner at Hashed stated:
“We’re excited to support Halliday’s launch, bringing its innovative approach to simplifying blockchain-based transactions and enhancing user experiences. Halliday can drive mainstream adoption of blockchain technology in commerce applications, aligning with our vision for the future of digital commerce.”
The Halliday ecosystem takes a cooperative approach to improving the usability and accessibility of blockchain-powered commerce by inviting developers to join a permissionless network where they may create, bid for tasks, and receive incentives.
Simplified onboarding procedures to new modular chains, buying NFTs across numerous chains, and carrying out intricate financial transactions are all promised by Halliday’s network. Developers and consumers find it even more appealing when integrated payment processing and cross-chain interoperability are included.