Pepe Coin (PEPE) is a meme-based cryptocurrency that has gained significant popularity since its launch in April 2023. The coin, inspired by the Pepe the Frog meme, has captured the attention of retail traders due to its light-hearted nature and potential for high returns. Early investors saw gains of over 322,000x, and at its peak, PEPE achieved a market cap of around $1.5 billion [[❞]](https://cryptonews.com/cryptocurrency/pepe-price-prediction/) [[❞]](https://crypto.com/university/what-is-pepe-coin-and-how-to-buy-pepe-coin).
Despite a significant drop in value during mid-2023, where it lost 62.5% of its value following an internal security breach, PEPE managed to recover by the end of the year. This recovery was aided by the team burning a significant portion of the token supply and bringing in new advisors [[❞]](https://crypto.com/university/what-is-pepe-coin-and-how-to-buy-pepe-coin).
As of early 2024, PEPE has experienced another surge, with prices reaching new all-time highs and the token's market cap surpassing $4 billion [[❞]](https://cryptonews.com/cryptocurrency/pepe-price-prediction/). Its success is partly attributed to its listing on major exchanges, making it highly accessible to traders [[❞]](https://coincodex.com/crypto/pepe-token/price-prediction/).
Looking ahead, PEPE's price is expected to continue its upward trajectory, especially with the anticipated bullish trends in the broader crypto market. Some predictions suggest that PEPE could nearly double in value by the end of 2024 [[❞]](https://cryptonews.com/cryptocurrency/pepe-price-prediction/) [[❞]](https://coincodex.com/crypto/pepe-token/price-prediction/). However, like all meme coins, it remains highly volatile and speculative.
