INTMAX and 3AM JAPAN have entered into a strategic partnership to develop sustainable Web3 loyalty programs. This collaboration combines INTMAX’s advanced blockchain technology with 3AM JAPAN’s extensive expertise in creating and managing loyalty programs.

Despite the growing interest in Web3 loyalty programs, many face significant challenges, particularly regarding data storage and privacy.

Yohei Nishikubo, CEO of 3AM JAPAN, highlighted these issues, stating, “We have been working closely with Japan’s largest loyalty program providers and have identified data storage and privacy as two critical challenges.”

Existing blockchain solutions often require large amounts of disk space and are limited in transaction processing capacity. For example, popular Layer 2 blockchains can need around 1.8 terabytes of extra storage per month for each full node, with a maximum processing speed of 50 transactions per second (TPS). This setup can become unmanageable, especially when scaling to accommodate millions of users.

INTMAX offers a solution with its stateless zkRollup blockchain technology. Unlike traditional blockchains, INTMAX does not store individual transaction details or account states on the blockchain, significantly reducing data storage requirements. Instead, transaction details are kept as proof sets on the devices of senders and recipients. “INTMAX fundamentally eliminates storage and privacy concerns,” said Leona Hioki, CEO of the INTMAX Project.

The issue of privacy is also crucial in the Web3 era. Storing sensitive data on a public blockchain can pose significant risks, especially for businesses operating under strict regulatory conditions. INTMAX’s approach mitigates these risks by not recording personal data on the blockchain, thus ensuring compliance with data management regulations.

3AM JAPAN plans to integrate INTMAX’s technology with its own systems, including a patent-pending user wallet that supports both custodial and non-custodial operations and addresses potential threats from quantum computing. “Our partnership with INTMAX reflects our commitment to delivering sustainable and secure Web3 solutions,” added Nishikubo.