The journey of life is long, yet it also seems very short. Taking myself as an example, for instance, writing a public account. In fact, I had this idea a year ago, but why did it take until now to implement it? I had too many previous thoughts, such as being lazy, and even thought that creating a public account was a very difficult task. But after actually doing it myself, I found it to be so simple. Is writing an article difficult? It’s just a matter of practice making perfect.

Most people like to make excuses for themselves. Why is that? Because the human brain indeed likes laziness. Many people would rather do very hard work than engage in deep thinking; their hard work is forced, not a voluntary choice. These two points are vastly different.

No matter which industry you are in, you will find one thing: the execution power of the strong is incredibly strong. They concentrate all their attention on their careers. You will find that they seem to not understand romance, do not engage in formalism, and can even be stubborn and self-willed, without considering the feelings of others, often making decisions that are difficult for ordinary people to understand. But why are they so successful? Because their execution power is too strong, there is no internal friction, and they just go for it. After a few months, a year, or two years, they will eventually succeed.

The strong only consider their own feelings, and in the eyes of ordinary people, their behavior is different from the norm.

There are too many things in the world, with both major paths and minor paths. Many things appear to be reliable on the surface, but they are just minor paths. The major path seems dark and simple. From ancient times to the present, culture has clearly indicated that the stronger you are, the simpler it becomes. Because time is limited, any detour is a waste of time.

So for some things you see, you need to learn to think independently. If others say it’s right, does that mean it’s definitely right? If others say it’s wrong, then I should consider whether it’s really wrong.

To achieve extraordinary accomplishments, you must have behaviors that are different or even opposite to those of ordinary people.

For example, nowadays, people’s daily activities are still mostly about consumption, such as drinking, singing karaoke, watching videos, etc.

But they haven't considered how to avoid consumption and monetization. The purpose of learning anything is to make money and grow. If what you learn is useless knowledge, then it's a waste of time.

Only by creating content yourself and aligning with those who reap the benefits can you possess true business insight. How to define 'reaping'? It is everything that harvests your wealth and makes you consume.

So sometimes, why do some people work very hard but still achieve nothing? Because they like to prepare, like to wait, like to get entangled, like internal friction, and simply do not take action. I think many of you might have encountered a classmate in school who studied very earnestly but still had poor grades. Do you think he really studied?

Internal friction is meaningless; the most important thing is to take immediate action and cross that seemingly insurmountable threshold to reach that unreachable goal.

You like to fantasize. You fantasize for a day, two days, a month, two months, but your current situation won’t change at all. It only makes your life worse.

Only when you take practical steps will reality change according to your fantasies.

For example, if you want to do self-media or live streaming, without going through some struggles and hardships, it is difficult to understand the essence of it. But when you keep executing and taking action, you will have your own space. From yesterday to now, my public account has gained 45 new followers, this is a start. Traffic will become more valuable, more expensive, and harder to manage in the future. Why am I still doing this? Because if you don't do it, you will have nothing.

If you take action, no matter which industry or aspect, don’t be afraid of others laughing at you. There is no internal friction; as long as you keep taking action and outputting, there will definitely be results. All of this comes from a single idea of yours, then into action. In fact, there is a mountain between the two, and for me, it was a year apart. I truly wasted a year, and I feel ashamed.