Gold Finance reports that if Bitcoin rises to $138,000, MicroStrategy's market value will exceed that of Starbucks and Nike. MicroStrategy holds 439,000 BTC, making it the largest corporate holder of Bitcoin, surpassing Marathon Digital's 40,435 BTC holdings by 985%. Analysts say monitoring the price of BTC can directly predict MSTR's market value potential. According to MicroStrategy's Net Asset Value (NAV) worksheet, its fully diluted market value is $114 billion, while the derived MSTR NAV is approximately $40 billion. In terms of the BTC held by MicroStrategy, for every $1,000 increase in BTC, MSTR's market value increases by about $440 million. Thus, with Bitcoin merely rising 11% to $118,810, MicroStrategy's market value would surpass Starbucks' valuation ranking. For every 32% increase in BTC to $140,000, MSTR's market value would exceed Nike. The premise for surpassing Nike's market value is that MicroStrategy will not increase its current BTC holdings.

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