According to Cointelegraph, EigenLayer operator P2P.org has announced a new revenue-sharing program aimed at attracting restakers as competition intensifies. This initiative comes ahead of a planned increase in restaking payouts, as stated by P2P on October 16.

In September, EigenLayer revealed plans to enhance rewards for restakers through 'programmatic incentives' denominated in EIGEN, the protocol’s native token. P2P highlighted that this new revenue initiative is the first of its kind from a staking validator and coincides with other infrastructure providers preparing to launch their own incentive programs.

As Ethereum’s largest restaking platform, EigenLayer secures numerous third-party protocols, known as actively validated services (AVSs), with over $11 billion in restaked collateral, according to DefiLlama. Restaking involves using a token that has already been staked as collateral with a validator to secure additional protocols simultaneously.

P2P, the largest of EigenLayer’s professional validators, manages approximately $475 million worth of restaked collateral as of October 15, according to its website. The platform also supports staking for other assets, including Bitcoin (BTC) and Ether (ETH), and has a total value locked (TVL) of $7.5 billion.

P2P faces competition from numerous other operators, including staking-as-a-service providers such as Figment, BlockDaemon, and Ankr. The revenue-sharing program applies to restakers who delegated to P2P before August 15, as stated by P2P.

EigenLayer is focusing on onboarding users following the unlock of EIGEN on October 1, founder Sreeram Kannan told Cointelegraph. The EIGEN unlock, one of the most anticipated events of 2024, adds pressure on EigenLayer to scale protocol revenues from AVSs, which will partly benefit EIGEN stakers. The programmatic incentives will reward restakers with EIGEN emissions, comprising approximately 4% of the token’s total supply.

' Stakers will receive programmatic rewards based on the number of AVSs they serve, and AVSs will pay fees to stakers and operators. The more AVSs pay, the more value gets allocated,' Kannan explained.