Jeju Island in South Korea is set to launch NFT tourist cards by late 2025 to attract younger visitors. Known for its scenic beauty and hiking trails, Jeju aims to entice millennials and Gen Z with digital tourism cards offering perks like travel discounts. This initiative follows the island's history of embracing blockchain, including a COVID-19 tracing app. The NFT cards will undergo trials before a full rollout, potentially boosting tourism and the local economy. Meanwhile, South Korea's crypto scene is thriving, with a notable increase in users and NFT sales reaching $8.83 billion in 2024.