Today, Binance, the world’s leading blockchain ecosystem that is in charge of the world’s largest cryptocurrency exchange in terms of trading volume and users, launched Binance PayDay, its first global cryptocurrency shopping event. The purpose of this event is to encourage and reward real-world purchases that are made with cryptocurrency during the holidays.

When customers make purchases with certain merchants using Binance Pay, they will have the opportunity to win a portion of the $200,000 in PEPE rewards that will be available during the Binance PayDay event, which will take place from November 28 to December 12, 2024.

The event has two primary promotions that are intended to maximize the benefits that users get. When it comes to the first promotion, customers who spend a minimum of $20 equivalent in a single transaction with participating Binance Pay merchants will earn $10 back in PEPE tokens. This offer is only accessible to the first 19,480 people who are qualified for it, and it will be distributed on a first-come, first-served basis. The second offer is designed to reward the top 100 spenders on Binance Pay who have accumulated at least $200 worth of cryptocurrency purchases with certain merchants. These individuals are eligible to receive prizes from a prize pool of $5,200 PEPE, with the top spenders getting up to $350 in PEPE.

Rachel Conlan, Binance Chief Marketing Officer stated:

“Binance PayDay is all about allowing users to experience the convenience and benefits of crypto payments during the holiday season. With cashback rewards and a wide range of participating merchants, we’re making it easier than ever for users to shop for everything from everyday essentials to luxury items while enjoying the speed, security, and cost-effectiveness of utilizing Binance Pay. This campaign showcases how crypto can enhance shopping, offering users greater value and flexibility.”

Users have the opportunity to earn rewards when purchasing for a variety of necessities via the usage of Binance PayDay, which brings together a wide variety of merchants. The manner in which individuals make payments using cryptocurrency is being revolutionized by Binance Pay, which has more than 28 million users and more than 11,000 merchants throughout the globe. From high-value transactions such as purchasing luxury automobiles with LG Dream Cars in France or investing in real estate with Bin Faqeeh in Bahrain to everyday necessities such as purchasing groceries at Pick n Pay in South Africa, as well as booking flights and hotels through platforms such as Travala and Despegar, Binance Pay makes transactions as smooth and secure as possible. This reflects the growing acceptance of cryptocurrency payments across a variety of industries and regions around the world.

More information about Binance PayDay, as well as the complete terms and conditions, may be found on this page.