• World Liberty Financial plans to raise $300M by selling 20% of its WLFI tokens at a $1.5B valuation during its public sale on October 15.  

  • The Trump-backed DeFi platform, WLF, will launch an Aave-based lending system for Ethereum, Bitcoin, and stablecoins on Ethereum and Scroll networks.  

  • WLF close ties to the Trump family could impact the political landscape, potentially lowering chances for favorable crypto legislation if Trump wins.

World Liberty Financial (WLF), a decentralized finance (DeFi) platform supported by former President Donald Trump and his family, is set to launch its public sale of WLFI tokens. The sale, scheduled for Tuesday, marks a significant moment for the platform.

Consequently, it aims to raise $300 million through the sale of 20% of its token supply. With a fully diluted valuation of $1.5 billion, the project is gaining considerable attention from the crypto community and traditional investors alike.

https://twitter.com/worldlibertyfi/status/1844790596214444215 Public Sale Details and Investor Participation

Notably, according to the project’s roadmap, the public sale will begin on October 15, open to those who qualify through a whitelist. The whitelist, which opened on September 30, saw "thousands" of sign-ups within a day, indicating strong demand for participation. 

Furthermore, WLF plans to sell 63% of its total tokens to the public, with 17% allocated for user rewards and the remaining 20% for team compensation. Accredited U.S. investors and qualified investors from the UK, alongside global participants, are expected to join the sale.

WLF  founders, Steve and Zach Witkoff, Zach Folkman, and Chase Herro, have stated their mission is to promote the adoption of digital assets through a compliant and user-friendly platform. The Trump family, particularly Eric and Donald Trump Jr., has been involved in promoting the project since August, generating both excitement and skepticism across the financial industry.

DeFi Platform Plans and Future Expansion

In its first phase, WLF will launch a DeFi lending platform based on Aave’s technology on Ethereum’s mainnet and the Layer 2 network Scroll. This platform will allow users to lend and borrow major cryptocurrencies such as Bitcoin, Ethereum, and stablecoins like USDC and USDT. 

Moreover, borrowers will pay fees, and depositors will earn interest, mirroring Aave’s model. The platform's governance proposal suggests that WLF will eventually onboard assets not currently compatible with Ethereum’s main market, leveraging its ties to traditional finance.

Additionally, the project’s focus on blending DeFi with institutional finance could open new opportunities for both retail and institutional investors. However, some experts caution that political factors could influence the platform’s trajectory, particularly if Trump returns to office.

Challenges and Political Ramifications

Conversely, WLF’s close connection to the Trump family has sparked debate among crypto critics and advocates. Some believe the platform could contribute to DeFi’s mainstream adoption, while others warn of potential political and regulatory pushback.

Besides, according to a recent note from TD Cowen’s Washington Research Group, the launch of WLF might reduce the chances of enacting favorable crypto legislation if Donald Trump wins the 2024 election. This could occur as Democrats may hesitate to support policies perceived as benefiting the Trump family financially.

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