According to PANews, CEO Linda Yaccarino announced on her Twitter account that a new smart TV application, X TV App, is set to launch. The app aims to provide users with a high-quality, immersive big-screen entertainment experience.

The X TV App will include features such as a trending video algorithm, which will provide tailored popular content, ensuring users are always updated. It will also have AI-driven themes, organizing videos according to themes for a personalized viewing experience.

The app will offer a cross-device experience, allowing users to start watching videos on their mobile phones and continue on their TV. Enhanced video search will enable users to find content faster through improved video search capabilities. Seamless screen casting will allow users to easily cast from their mobile devices to the big screen.

Yaccarino also mentioned that the team is in the process of building the app and has invited community members to share their opinions, emphasizing that the X TV App is being built for the community. The app is set to launch on most smart TVs soon.