Mark Longo is a controversial figure whose actions have garnered both significant online attention and criticism. Initially presented as a victim of government overreach when his pets, Peanut the squirrel and Fred the raccoon, were seized and euthanized by New York State Department of Environmental Conservation (NYSDEC) agents, Longo quickly became a viral sensation. This tragic event led to the creation of multiple memecoins, including PNUT, which reached a market cap of $2.27 billion at its peak, further elevating Longo's profile.
However, Longo's reputation has been tarnished by accusations of fraudulent activity in the crypto space. He has been linked to several memecoin projects, including JUSTICE and Justice for Peanut (JFP), which some in the blockchain community, such as the platform Bubblemaps, have flagged as potential scams. These coins, alongside others named after animals from Longo’s sanctuary, have raised questions about his true intentions, with allegations of him using the tragic loss of his pets for financial gain.
Despite this, Longo continues to capitalize on his fame, particularly through his OnlyFans account, where he posts adult content under the persona of "Squirrel Daddy." His success in adult entertainment has reportedly funded his luxurious lifestyle, including the purchase of a 350-acre property. Longo’s narrative—of a helpless animal rights advocate exploited by a ruthless government—appears to be complicated by his involvement in the adult industry and crypto scams, leading to a growing skepticism regarding his true motivations.
