This article is reproduced from 36kr, the original link https://36kr.com/p/2210839384487305
“CrossSpace hopes to meet the needs of Web3 users from the personal and organizational levels, make the governance of the community and DAO orderly, and become a one-stop decentralized community management and business social platform.”
Does Web3 need a dedicated social platform?
Members of the DAO (Decentralized Autonomous Organization) community are usually active on social platforms such as Twitter, Discord, Telegram, and WeChat.
"Different social applications are independent and fragmented from each other." According to Leon, co-founder of CrossSpace, a local Web3 entrepreneurial team in Hong Kong, these applications are not built for Web3 users. For users, information is scattered and collaboration is efficient. Very low, which is not conducive to the establishment and management of business and social relationships with strangers around the world.
In the Web2 field, the organizational form is dominated by "companies", while in the Web3 field, the community is an extremely important organizational form.
For Web3 community managers, how to manage and motivate community members with different backgrounds and accumulate social assets is a new proposition; for Web3 participants, how to manage their identities and contributions in different communities , task, is also a very cumbersome thing. At present, many Web3 communities choose Discord as their operating platform. However, because Discord is a Web2 tool, it lacks the exploration of the new needs of Web3 users, and does not emphasize individuals. The channel information is complicated, which discourages many community operations.
CrossSpace Overview
To this end, the collaboration and social platform CrossSpace is optimizing the Web3 community and user experience from four aspects:
1) Diverse community management tools. CrossSpace provides community managers with a variety of tools to effectively organize and manage their communities, for example, similar to the community private area discussion function of the Slack channel of the work collaboration application, community members will be able to open discussion areas according to different collaboration purposes, and can directly Do community assets Giveaway, lottery, ranking, etc. in the discussion area, and experience the Web3 version of Slack for free; while the public domain part has a forum function similar to Reddit, and the combination of public and private domains makes it easier for project parties and DAOs to initiate and manage inside and outside the community discussions, identify high-quality users, and accumulate valuable content.
2) The gamified NFT points system motivates participants and helps build personal/community brands. CrossSpace provides a gamified social and collaborative experience, applying the common gameplay of games such as medals/cards/illustrated books to the platform mechanism, so that users' contributions and rewards in different communities can be well recorded and can choose independently Put important achievements on the chain. From a market perspective, the popularity of card games continues to dominate the gaming industry. According to Statista's statistical report, the total revenue of the card game segment will reach 15.71 billion US dollars in 2022. CrossSpace aims to provide the same card game experience in a social and collaborative context;
3) AIGC-driven NFT system construction helps each community to easily establish its own NFT achievement system, providing one-stop background service from NFT design, airdrop to issuance and on-chain, and strengthens the relationship between communities, brands and loyal users;
4) The community configures its own public and private domain settings. There are not only official spaces for introduction, publicity and promotion, but also private domain spaces for communication and collaboration among members. Users can apply to enter multiple communities to participate in contributions and discussions, further breaking down the invisible barriers between various communities, and realizing the decentralized collaboration between users and communities on a global scale in Web3.
User profile page from CrossSpace
CrossSpace innovatively solves the operational pain points that Web3 community managers need to switch between different platforms and tools, allowing the community to focus on the operation of one platform and maximize the growth budget and effect, while individual users participating in Web3 You can participate in activities in different communities on CrossSpace, and at the same time manage your identity, contributions, tasks, activities, and accumulated personal assets in different communities in a "one-stop" manner.
In Leon's view, "In the Web3 world, the interaction between people, the interaction between people and the community, and the interaction between communities and communities are important ways to build influence. When you judge a person, you usually look at what he does. What has happened and whether it is reliable."
He said that social networking in the Web3 field is often accompanied by business behavior, because blockchain technology allows capital and human capital to circulate globally at a lower cost. So more globalization means greater social radius and physical distance, more social topological relationships, and higher individual value (because it is closer to business).
"Compared to Web2's acquaintance social networking and stranger social networking in the same city, the Web3 field is a business-oriented social networking of strangers on a global scale. The rapid development of blockchain technology has brought about changes on the demand side, which has created new social needs and opportunities. CrossSpace will Combine various Web3 infrastructures, organically combine with different public chains, assist communities and individuals to complete the value transfer smoothly, and create, distribute and deposit social assets on the chain." Leon said.
CrossSpace cofounder and CEO Leon (1st left) hosted Foresight 2023 Hong Kong in April 2023
In terms of team, CrossSpace is mainly from Hong Kong. Co-founder and CEO Leon has 10 years of experience in global hedge funds in Hong Kong. He is responsible for CrossSpace's business development and community operations. He is one of the most active Web3 founders and industry opinion leaders in Hong Kong. one. Co-founder and CTO David, has 10 years of experience in the technology/Internet industry in Singapore, responsible for product design and development.
The two decentralized communities Type V DAO and Worldwide NFT initiated by the founding team and a group of early members have great influence on Web3. Since March 2022, nearly 500 Twitter Spaces have been held.
Next, CrossSpace is undergoing a major upgrade of the community management function. The community will be able to effectively enhance the accumulation of high-quality topic content, activity history, and cooperation in the community by setting up discussion posts on special topics, publishing events, and cooperating with other communities to release events. Precipitation of relationship.
In addition, CrossSpace has received a seed round of financing led by Vertex Ventures China, a member institution of Singapore's Temasek Holdings, and is in the process of the next round of financing.
