If Bitcoin (BTC) reaches $138,000, MicroStrategy (MSTR) — the company that holds the most Bitcoin of any publicly traded company — will have a market cap that surpasses Starbucks and Nike. Cointelegraph analyzed that, "According to MicroStrategy’s net asset value (NAV) worksheet, MSTR has a fully diluted valuation (FDV) of $114 billion, and the implied MSTR NAV is roughly $40 billion. For every $1,000 increase in the price of BTC, MSTR’s market cap is expected to increase by roughly $440 million". Starbucks and Nike currently have market caps of $105.5 billion and $115 billion, respectively.