Travala, a prominent Web3 travel entity, has made a landmark achievement in terms of revenue. It has reached $100M in annual revenue and also announced a Treasury Reserve Plan for $AVA and $BTC, fortifying its position among online travel agencies.
Travala Boosts Growth with $AVA and $BTC Reserve
In its announcement, Travala pointed out that the milestone of surging above $100M in annual revenue indicates its increasing adoption. Keeping this in view, the platform has a strategy to establish a Treasury Reserve Plan. This endeavor will potentially expedite its future growth apart from strengthening its financial foundation.
As included in this plan, it will hold a section of the treasury thereof in $AVA and $BTC. The $AVA token powers the AVA Smart Program. Travala will carry out this endeavor in collaboration with the AVA Foundation to revolutionize the overall experience concerning travel-related loyalty rewards. The above-mentioned digital assets serve as Travala’s reserves along with executing its operations. These assets will permit consumers to redeem and get rewards in their respective currencies.
Fueling Travala’s Growth with Treasury Reserves
The Treasury Reserve Plan signifies many key endeavors that play a critical role in the long-term growth of Travala. The $AVA and $BTC reserves of the platform will enhance its liquidity and back future expansion. With this initiative, Travala reinforces its goal of enhancing blockchain adoption and innovation within the travel market.
Travala’s CEO Juan Otero expressed enthusiasm for the platform’s surge above $100M in its gross revenue. He categorized this milestone as just the start as the Treasury Reserve Plan will further fuel Travala’s growth. According to Travala, the Treasury Reserve Plan targets to help the platform in its current long-term objectives of expanding the travel offerings.