MicroStrategy’s Bitcoin strategy, initiated under Michael Saylor’s leadership in 2020, has made the company the largest corporate holder of Bitcoin. The firm uses various methods to finance its acquisitions, including debt issuance, equity sales, and operational cash flows, and views Bitcoin as a hedge against inflation and a better store of value compared to traditional assets.

MicroStrategy’s stock has outperformed Bitcoin, making it a proxy for Bitcoin exposure. MicroStrategy’s accumulation of Bitcoin extends beyond just storing value, as the firm sees it as digital gold and a transformative financial asset. Despite the risks associated with this strategy, MicroStrategy’s approach has sparked debate and could serve as a case study for corporations exploring the potential of digital currencies.

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<p>The post How MicroStrategy Became a Bitcoin Proxy and Stock Sensation: The Risks and Rewards of Corporate Cryptocurrency Investments. first appeared on CoinBuzzFeed.</p>