• Floki Inu launches Valhalla marketing campaign in Delhi NCR.

  • Campaign targets professionals, commuters, and tourists, reaching 650,000 daily.

Floki, a leading dog-themed meme cryptocurrency, has launched an extensive marketing campaign in Delhi NCR, India, to promote its Play-to-Earn MMORPG game, Valhalla. The campaign, which began on November 18, aims to generate significant awareness among the region’s bustling population, targeting professionals, tourists, and daily commuters across major commercial and cultural hubs.

The ambitious four-week campaign features six massive LED screens placed in high-visibility areas such as DLF Cyber Hub and Connaught Place. These screens display 15-second Valhalla advertisements every two minutes, reaching over 300,000 commuters daily along key routes like NH-48 and the Outer Ring Road.

Moreover, the largest screen, reportedly viewed by over 100,000 visitors daily, aims to capture the attention of high-net-worth professionals. Additionally, a premium static unipole at a prime location ensures 24/7 visibility, while ten branded Delhi Transport Corporation buses navigate significant routes, including the Delhi Airport and South Delhi Extension.

Valhalla and Its Impact on FLOKI

Valhalla is a Play-to-Earn game set to launch its mainnet on November 28, with FLOKI serving as its primary utility token. The campaign reflects Floki Inu’s strategic efforts to tap into India’s growing Web3 landscape, leveraging the nation’s robust crypto trading community despite regulatory uncertainties. The initiative is expected to reach over 650,000 people daily, solidifying Valhalla’s presence and appeal in a burgeoning market.

This campaign coincides with Floki’s recent collaboration with Animoca Brands’ subsidiary, Forj, to support the MONKY memecoin project, inspired by the Three Wise Monkeys philosophy, which debuts on November 21. 

Meanwhile, Floki’s price has seen mixed trends, trading at $0.0002504 after hitting a five-month high of $0.00028300. While its daily RSI indicates overbought conditions at 71, the token remains up 18% over the past week, sparking optimism for continued momentum amid growing investor interest.

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