Many people are starting to have an interest in cryptocurrency. The very rapid development of cryptocurrencies and the adoption of technology which is starting to be popular with many institutions, has resulted in many new ideas being born to keep up with increasingly advanced developments.
And Binance is pleased to launch its 61st Binance Launchpool project, Usual (USUAL).
What is Usual (USUAL)?
Usual is a decentralized, RWA-backed stablecoin issuer that redistributes ownership and value, providing growth exposure to its users through the $USUAL token. $USUAL is the governance token powering the Usual protocol, uniquely designed with an intrinsic value tied directly to the protocol’s revenue model.
$USUAL drives USD0 stablecoin adoption, aligning contributor incentives and fueling protocol growth. Its innovative distribution model, based on protocol revenue, paves the way for new DeFi possibilities. This approach accelerates ecosystem expansion and fosters sustainable decentralization.
Launched three months ago, it has now grown to $355M TVL and 50k users. The protocol raised $7M overall and is backed by 160 investors.
Why Was Usual Created?
The Stablecoin Problem: Stablecoins such as USDT and USDC generate significant profits (6B+ in 2023), yet the value they create is retained by a small group of shareholders. These entities operate similarly to centralized banks, privatizing profits while socializing risks.
Flawed Tokenomics: Most tokens are speculative, serving insiders and diluting users. As a result, users hold tokens that continuously lose value.
Why Usual? Usual was established to address these inequities by redistributing 90% of the ownership and generated value back to the community. It turns users from mere consumers into actual owners.
Not just Yield, but Growth exposure through Ownership
Tether exclude users from participating in both yield and growth, directing it solely to Tether’s shareholders
Yield-Bearing Stablecoins, issued by tokenizers like Ondo or Mountain, mark a significant evolution in the stablecoin landscape by redistributing underlying yields to users through permissioned stablecoins, but yield-bearing assets provide exposure to yield but not growth.
Usual offers the best of both worlds. With Usual, you gain access to both yield generation and growth potential. Usual goes beyond by redistributing value through the $USUAL token, which grants users ownership in the protocol. Unlike revenue-sharing models, Usual pools all created value into its Treasury, with 90% distributed to the community via the governance token. It entitles users to:
Actual Cash Flows: reflects protocol revenues, with future growth based on TVL and revenue.
Governance Rights: allows holders to influence key decisions like revenue distribution and collateral management.
Utility Rights: provides staking options, "Validator" and "Bribing" tokens to direct liquidity and enhance utility.
Usual (USUAL) User Flows
Usual (USUAL) Stablecoin (USD0)
Designed for payments, trading counterparty, and collateral use. USD0 is a stablecoin fully backed 1:1 by Real-World Assets (RWA) like US Treasury Bills. It provides users with a stable, secure asset that is independent of traditional banking systems, fully transferable, and accessible within the DeFi ecosystem. As the core stability asset of Usual, USD0 supports transparency and security by maintaining real-time reserves, offering a non-fractional, reliable alternative to stablecoins like USDT and USDC.Usual Liquid Staking Token (USD0++)
A yield-generating product: USD0++ is a liquid staking version of USD0, acting like a savings account for Real-World Assets with a 4-year lock-up. It offers rewards while remaining transferable, with $USUAL rewards incentivizing the growth and adoption of USD0.
Usual Governance Token ($USUAL)
$USUAL is the governance token powering the Usual protocol, uniquely designed with an intrinsic value tied directly to the protocol’s revenue model. $USUAL drives the adoption and use of USD0, aligning incentives for contributors and fueling protocol growth. Its innovative distribution model sets the stage for new DeFi possibilities, accelerating ecosystem expansion and sustainable decentralization.
What Makes USUAL Different?
$USUAL isn’t just another governance token—it’s designed to give true ownership over the protocol and its treasury, backed by 100% of generated revenue. Issued in proportion to USD0++’s TVL, $USUAL is disinflationary, meaning that as the protocol’s revenue grows, fewer $USUAL tokens are issued. This model aligns early supporters’ interests by ensuring that $USUAL issuance is always tied to future cash flows, protecting long-term holders from dilution.
USUAL Token Use Cases
USUAL is a utility and governance token with several financial & utility key features:
Governance control: Provides token holders with the power to manage the protocol and influence key financial decisions.
Disinflationary issuance: Issuance of USUAL is tied to the TVL of staked USD0 (USD0++), creating scarcity as new TVL enters the system.
Revenue based model: USUAL issuance is aligned with future cash flows. The inflation rate of USUAL supply remains lower than the growth of revenue and treasury.
Staking rewards: By staking USUAL, holders activate governance rights and receive 10% of newly issued USUAL, incentivizing long-term behavior.
Gauge mechanism: Directs and optimizes liquidity distribution within the protocol.
Collateral management: Governance determines the collateral types and their respective weighting behind USD0, ensuring stability and flexibility.
Treasury management: Governance and mechanics will enable USUAL holders to manage the treasury efficiently and maximize the compounding effect.
The protocol is structured around three tokens:
USD0 is a stablecoin fully backed by short-term, liquid and risk-free assets, while being composable, permissionless, and transparent within the DeFi ecosystem.
USD0++ is the USD0 liquid staking token, distributing rewards in the form of $USUAL tokens.
$USUAL rewards the growth of USD0, its adoption, and its usage within the ecosystem. $USUAL acts as ownership on the protocol's revenue - a governance token backed by real cash flows.
As at Nov 14th 2024, the total supply of USUAL is 4,000,000,000 and the circulating supply upon listing will be 494,600,000 (~12.37% of the total token supply).
Launchpool
What is Binance Launchpool?
Binance Launchpool allows users to lock their crypto assets for a token airdrop. Users can lock BNB, FDUSD and other tokens to get new or old tokens without additional fees.
Users will be able to lock their BNB and FDUSD to receive USUAL airdrops over four days. Farming starts on 15-11-2024 at 07.00 WIB.
Then, Binance Pre-Market will list USUAL on 11-19-2024 at 17.00 WIB and open pre-market trading for the USUAL/USDT trading pair. Pre-Market end times and spot listing times will be announced at a later date.
USUAL Launchpool Details:
Token Name: Usual (USUAL).
Total Supply and Max Token Supply: 4,000,000,000 USUAL.
Launchpool Token Reward: 300,000,000 USUAL (7.5% of total token supply).
Initial Circulating Supply Upon Listing on Binance: 494,600,000 USUAL (12.37% of total token supply).
Smart Contract/Network Details: Ethereum Network (0xC4441c2BE5d8fA8126822B9929CA0b81Ea0DE38E).
Maximum Hourly Limit per User:
265,625 USUAL in BNB pool.
46,875 USUAL in FDUSD pool.
Supported pools:
Lock BNB (webpage will be available in approximately 24 hours): Reward of 255,000,000 USUAL (85%).
Lock FDUSD (webpage will be available in approximately 24 hours): Reward of 45,000,000 USUAL (15%)
Farming Period: 15-11-2024 at 07.00 WIB until 19-11-2024 at 06.59 WIB.
How to Get Started with Binance Launchpool?
Log in to your Binance account and go to [More] - [Launchpool].
Scroll down to [Launchpool]. You’ll see a list of the available and completed projects.
You can choose to lock your BNB or FDUSD to get airdrop.
More information about Usual (USUAL) Binance Launchpool, click here.
Usual (USUAL) Binance Launchpool page, click here.
