Bitwise, the issuer participating in the application for the Ethereum spot ETF, launched an advertisement introducing Ethereum and used this advertisement as an NFT. 50% of the proceeds will be donated to the Protocol Guild created by the core contributors of Ethereum, and the other 50% will be distributed to two an actor.

Capture a piece of crypto history: the 1st national TV spot minted as an NFT.– 50% of proceeds will go to the @ProtocolGuild– The other 50% will go directly to the actorsMint here: https://t.co/BmweTlASf6 https://t.co/Qaga0CFD9v

— Bitwise (@BitwiseInvest) June 20, 2024

Big Finance Sleeps

Bitwise said that its "Big Finance Sleeps" short film is the first national television commercial produced in the form of NFT. The content is a dialogue between the two protagonists─Big Finance and Ethereum.

Big Finance is an old man wearing pajamas and business clothes underneath, symbolizing traditional finance. He starts working hard non-stop at nine in the morning and gets off work on time at four. He claims that he is very tired after handling billions of funds in one day. Getting ready to go to bed.

Another young man in casual clothes, Ethereum, said that he also handles billions of funds a day, including stablecoins, NFTs, loans, etc., and works 24 hours a day.

Big Finance was very surprised to hear this! But Ethereum hurriedly covered him with a quilt, saying that everyone is different and Big Finance should have a good rest and work again tomorrow.

But tomorrow is the weekend! Well~~ let’s rest until Monday!

Advertising NFT proceeds will be donated to Protocol Guild and the two actors

Bitwise said 50% of the proceeds from the NFT will be donated to the Protocol Guild, a collective financing mechanism created by core Ethereum contributors. The remaining 50% will be split between the ad’s two actors, Jamie Kaler and Michael Tacconi.

To date, 1,392 of this NFT have been minted, and Protocol Guild, Kaler, and Tacconi have earned 0.62 Ether, or approximately $2,170, from the NFT.

This is another example of Ethereum’s unique ability to provide fair and transparent rewards to creators.

This article Bitwise launches advertising NFT for Ethereum spot ETF first appeared on Chain News ABMedia.