NEAR already offers a deeply integrated identity solution with named NEAR accounts. These NEAR accounts, however, are limited to use across the NEAR ecosystem.
*NEAR Name Tokens will offer users a comprehensive digital identity solution across the wider web3 ecosystem, while keeping NEAR front and center.
Users will be able to use these name tokens in a variety of ways, including:
As a simplified wallet address across hundreds of different blockchain networks
As an infrastructure identifier across hundreds of different blockchain networks
As a cross-platform username across various different decentralized platforms, including DeFi, GameFi, SocialFi, SportFi and other related applications
As Verifiable Credentials (VCs) to platforms and services that you interact with
To gain access to unique benefits and rewards programs for participating in the D3 ecosystem
As expressions of interest for the eventual .NEAR equivalent domain on the internet.