Meizu leaves smartphone market, shifts focus to AI investment. 🇨🇳🧠📳🔥👀
In a surprising turn of events, Meizu, the once-prominent player in the smartphone industry, has officially bid adieu to manufacturing mobile devices. This decision comes as the company makes a decisive shift in focus, redirecting its efforts towards the realm of artificial intelligence (AI) and software development.
Meizu's announcement of halting smartphone production marks a pivotal moment in the tech landscape. Having transitioned under Geely's ownership in 2022, the company faced challenges in establishing a foothold in the competitive smartphone sector over the past two years.
Chairman Shen Ziyu elucidated the reasoning behind this strategic pivot, citing the increasingly extended device replacement cycles among users. With the average replacement cycle at 51 months, Meizu deemed it impractical to continue investing in smartphone production.
Shen Ziyu emphasized the necessity of adapting to market dynamics and highlighted the shift towards software-related domains. This decision aligns with the broader trend of tech companies recognizing the evolving needs of consumers beyond hardware.
Meizu's future roadmap unfolds in the AI and software development landscape. The company aims to unveil a new operating system tailored for the AI era in 2024. This signals a significant commitment to innovation, as Meizu plans to restructure its teams to focus on terminal devices within the AI ecosystem.
While the smartphone chapter closes, Meizu assures its Chinese user base of ongoing support for devices requiring repairs. However, the lack of an official statement regarding support for other countries raises questions about the extent of support for existing users globally.
Meizu's new trajectory into AI and software development reflects the tech industry's dynamic nature, highlighting the need for adaptation. The outcome of this strategic shift is uncertain, but it emphasizes the constant change in the evolving tech landscape.
