According to Cointelegraph: Metaplanet, a Japanese investment firm, saw its shares rise 15.7% on October 15 following the announcement of its latest Bitcoin purchase. The firm acquired 106.976 BTC for approximately 1 billion yen ($6.7 million), bringing its total Bitcoin holdings to 855.5 BTC—now valued at over $56.1 million.

Doubling Bitcoin Holdings in October

Metaplanet’s Bitcoin stash has more than doubled this month, with multiple purchases contributing to its growing treasury. Key acquisitions include:

  • 109 BTC on October 11

  • 108.8 BTC on October 7

  • 132 BTC across October 1 and 3

These transactions were made at prices below the market average. The latest buy at $62,520 per Bitcoin represents a 5.8% discount from Bitcoin’s market price of $66,200 at the time of the announcement.

Details of Metaplanet’s latest Bitcoin purchase. Source: Metaplanet

Metaplanet's Bitcoin Investment Strategy

The firm has spent $53.2 million on its 855.5 BTC holdings so far, with the investment already up 5.4%. Inspired by MicroStrategy and its executive chairman Michael Saylor, Metaplanet CEO Simon Gerovich revealed that the company is pursuing a strategy of using various capital market instruments to bolster its Bitcoin reserves.

In August, Metaplanet took out a $6.8 million loan from one of its shareholders to finance additional Bitcoin purchases, mirroring MicroStrategy's aggressive accumulation strategy.

Metaplanet’s Stock Performance

  • Metaplanet (TYO: 3350) surged to 1,105 yen ($7.38) before the Tokyo Stock Exchange's lunch break on October 15, reflecting a 15.7% gain from its previous close.

  • The company’s share price has skyrocketed 480% since it announced its Bitcoin investment strategy in April 2024.

Growing Influence in Bitcoin Holdings

With 855.5 BTC, Metaplanet ranks 23rd among public companies holding Bitcoin, according to Bitcoin Treasuries. As Bitcoin rallied 9% to $65,500 between the October 11 and October 15 purchases, the firm’s investment strategy is proving effective.
 

Metaplanet’s change in share price over the last five days. Source: Google Finance

Metaplanet’s aggressive Bitcoin accumulation underscores its commitment to long-term crypto exposure. CEO Gerovich confirmed that the company aims to continue leveraging capital market tools to expand its reserves—just as MicroStrategy has done with its 252,000 BTC holdings.

A Bold Bet on Bitcoin’s Future

With its shares climbing and Bitcoin holdings growing rapidly, Metaplanet is solidifying its place among the most prominent public crypto investors. The firm’s strategic use of debt and capital markets suggests it is committed to expanding its Bitcoin treasury, betting on Bitcoin’s long-term value as a store of wealth and investment opportunity.

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