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The AVA token powers the AVA Smart Program, a Web3 travel loyalty program that offers crypto rewards. Designed by the AVA Foundation, the program is available on Travala.com—the world’s leading Web3 travel platform with over 3,000,000 flights, hotels, and activities—and offers savings of up to 13% on every travel booking.
The overarching mission of the AVA Foundation is to create a decentralized, self-sufficient, and interconnected blockchain-based loyalty ecosystem with AVA at its core. The AVA Foundation aims to realize this mission by introducing the AVA Smart Program to partner projects in a cost-effective manner via a plug-and-play approach that provides participants with significantly greater utility, transparency, and autonomy over their rewards.
How Does AVA Work?
AVA is an ERC-20 token with bridge options available to BNB Chain and Solana. Users can activate their travel loyalty membership—the “Smart membership”—within the AVA Smart Program by locking the required amount of AVA tokens through the program.
Once activated, members receive various perks that increase with each membership tier. These perks include:
Up to 10% of every trip on Travala.com back in “giveback” rewards in AVA, Bitcoin, and more.
Discounts of up to 5% on Travala.com.
An extra up to 3% discount on Travala.com if booking in full with AVA.
Up to 20% bonus AVA tokens per year on locked AVA by meeting quarterly requirements.
Airdrop allocations for early-stage token partner projects.
The highest membership tier of the program, Smart Diamond, is activated with a Travel Tiger NFT and 2,500 AVA. It offers several premium perks, including additional quarterly Travel Credit rewards, airport lounge access, entry into travel giveaways, and more.
What Makes AVA Unique?
AVA’s real-world utility within one of the largest industries in the world sets it apart from other Web3 projects. Embodying the concept of customer loyalty programs using blockchain technology extends the applications of loyalty programs beyond that which can be achieved with traditional models.
By offering a suite of Web3 loyalty functions that can be greatly customized and refined, AVA aims to extend the value proposition of partner projects, increase customer retention and loyalty, and create an interconnected rewards ecosystem between all partner platforms.
What is the AVA Token?
The AVA utility token is specifically designed to: (1) power the AVA Smart Program, (2) offer payment alternatives on partner platforms, (3) generate token demand via the AVA Buyback Program, and (4) provide governance options for the community.
1. AVA Smart Program
AVA powers the AVA Smart Program via a combination of use cases, including using AVA to receive perks—such as discounts, memberships, exclusive benefits, and early access—and as a rewards token to offer AVA through givebacks, bonuses, and more.
2. Payments
In addition to the token’s loyalty reward capabilities, AVA is available as a payment option on various platforms. This enables loyalty program participants to seamlessly utilize AVA for partner goods and services, whether earned as rewards via the AVA Smart Program or acquired independently, creating an open loyalty economy rather than a closed one.
3. AVA Buyback Program
When giveback rewards are distributed within the AVA Smart Program, the AVA Foundation purchases AVA tokens on the open market equivalent to the USD value of all the AVA giveback rewards distributed to Smart members for travel bookings completed in the previous month. This generates sustained demand and growth for the AVA token, strengthening its utility, increasing its role within the ecosystem, and providing long-term benefits to the community resulting from ongoing demand.
4. Governance
Finally, AVA tokens are also used as a governance tool for the AVA community, with the number of AVA held by a community member representing their voting weight. By enabling loyalty program participants to vote on (and eventually submit) proposals relating to the AVA ecosystem, this function can help determine
community sentiment about various topics.
