Metaplanet has revealed plans to significantly expand its Bitcoin holdings, aiming to reach 10,000 BTC by the end of 2025.
This initiative reinforces its commitment to strengthening its Bitcoin treasury strategy and cementing its position as a major player in the corporate cryptocurrency sector.
Metaplanet Aims for Record Bitcoin Target
Metaplanet CEO Simon Girovich revealed the company’s strategic goal during an announcement on January 5. Pointing to the success of 2024, Girovich noted that the company has achieved record achievements, significantly increased its Bitcoin reserves, and positioned itself as a leader in the institutional Bitcoin landscape in Asia.
Building on this momentum, Metaplanet plans to accelerate its growth by leveraging capital market tools such as equity offerings and loans to fund its Bitcoin purchases.
“In 2025, we aim to expand our Bitcoin holdings to 10,000 BTC using the most accumulative capital market tools available to us,” Girovich stated.
Metaplanet adopted the leading cryptocurrency as a reserve asset last year to hedge against economic uncertainty in Japan. The company’s accretive strategy has drawn comparisons to MicroStrategy’s approach, which involves leveraging debt and issuing bonds. MicroStrategy is the largest institutional holder of bitcoin, with 446,400 BTC worth about $44 billion.
Meanwhile, the Japanese firm holds around 1,762 BTC, making it the 15th largest institutional holder of Bitcoin globally, according to Bitcoin Vaults data. With a gain of around 30% on its current holdings, the company is well positioned for further expansion.
However, reaching the 10,000 BTC mark would require acquiring more than 8,000 BTC this year—a feat that could elevate Metaplanet into the upper echelon of institutional Bitcoin holders globally.
In addition to increasing its Bitcoin reserves, Metaplanet plans to enhance shareholder engagement and transparency through new initiatives. The company also aims to boost Bitcoin adoption in Japan and across the world by leveraging strategic partnerships.
Jerovich emphasized that these efforts are not only for the growth of the company but also to drive a larger movement to enhance the role of Bitcoin in the global economy.
“Your belief in our vision fuels our commitment to excellence. Together, we are not just building a company, we are leading a movement. Stay tuned — 2025 is going to be another huge year. Here’s to a year of progress, innovation and success,” he concluded.