$ENA
The Ethena protocol will launch a new stablecoin iUSDe
The Ethena project plans to launch a new stable digital asset iUSDe and a payment application based on Telegram. This was reported by the founder of the project G.
According to him, the implementation of plans is scheduled for the first quarter of 2025. This will be a starting point for the development of Ethena as a "neobank."
"The next stage of growth will be related to the export of the product to traditional finance. The infrastructure is already in place, the path to regulators in TradFi is clear, and the scale of opportunities exceeds everything we have seen in cryptocurrency before," G noted.
According to the statement, the protocol accounted for about 85% of the growth of digital assets based on the US dollar in the Ethereum network in 2024 (excluding USDT and USDC). In addition, in December, Ethena's annual revenue exceeded $1.2 billion, making it the second fastest crypto startup to reach $100 million in revenue after Pump fun on Solana.
The new synthetic stable digital asset iUSDe is intended for the traditional market. The founder of the project expects that the asset will be used by management companies, ETF issuers, brokers, credit funds, and investment trusts.
