In crypto, the term “rally” refers to a period when the price of a coin or the market as a whole rises rapidly in a short space of time. A rally is usually driven by factors such as:
Increase in demand for a certain cryptocurrency.
Positive news, such as adoption by large companies or technological advances.
Optimistic sentiment in the market, as investors expect higher earnings.
Speculative movements, when traders buy impulsively to take advantage of the rise.
For example, if Bitcoin is trading at $96,000 and quickly rises to $100,000 in a few days, this would be considered a rally. This movement could be followed by corrections (decline) or even new highs, depending on market conditions.