$BNB

🏦Binance opens specific services for banks, investment funds, and wealth managers.

🤵The cryptocurrency giant is transforming its approach to the institutional market

🔘 The VIP and Institutional division aims to bridge the gap between traditional finance and the crypto world, developing solutions such as Tripartite Banking, which allows institutions to operate in crypto without directly handling digital assets, and Binance Wealth, a new service for licensed wealth managers

🔢 They offer VIP levels ranging from 1 to 9

The first 3 levels are aimed at high-net-worth individual investors

Levels 4 to 9 focus on institutional clients.

🗣️"Our mission is to ensure that we provide the necessary support 24/7 and specialized services for these important clients," explains Catherine Chan, head of Binance VIP & Institutional

SOLUTIONS FOR TRADITIONAL BANKING

🔹Tripartite Banking

It allows institutions to operate in the crypto market without needing to hold digital assets directly

"Many institutional clients trust Binance, but they have their own internal risk controls, compliance considerations, or local regulations that prevent them from holding funds on Binance.com," Chan points out.

And that is where Binance intervenes, allowing clients to deposit dollars or equivalent collateral in an associated bank, while Binance provides them with a loan to operate on the platform

This solution has been particularly relevant for clients in VIP levels 7 to 9.

Chan acknowledges that the biggest challenge for institutional adoption remains the regulatory framework. "For major institutions to participate in this class of assets, they will generally need regulatory approval," she explains. This particularly affects insurance companies, pension funds, and sovereign wealth funds.