#MarketRebound

10 AI Predictions For 2025 ⭐ 🐈‍⬛ 🍒

Below are 10 predictions about what will unfold in the world of artificial intelligence in 2025, from technology to business to policy and beyond.

1. Meta will begin charging for use of its Llama models.

Meta is the world’s standard bearer for open-weight AI. In a fascinating case study in corporate strategy, while rivals like OpenAI and Google have kept their frontier models closed source and charged for their use, Meta has chosen to give its state-of-the-art Llama models away for free.

Technically, Meta already does a limited version of this today. The company does not allow the very largest companies—the cloud hyperscalers and other companies with more than 700 million monthly active users—to freely use its Llama models.

Back in 2023, Meta CEO Mark Zuckerberg said: “If you’re someone like Microsoft, Amazon or Google, and you’re going to basically be reselling [Llama], that’s something that we think we should get some portion of the revenue for. I don’t think that that’s going to be a large amount of revenue in the near-term, but over the long term, hopefully that can be something.”

Next year, Meta will substantially expand the set of organizations that must pay to use Llama to include many more large and mid-sized enterprises.

Why would Meta make this strategic pivot?

Keeping up with the LLM frontier is incredibly expensive. Meta will need to invest many billions of dollars every year if it wants Llama to stay at or near parity with the latest frontier models from $OpenAI, Anthropic and others.