ChainCatcher Message, the US-listed company La Rosa Holdings (LRHC) will integrate Bitcoin (BTC) and cryptocurrency payment options for a network of over 3,000 real estate agents.
The company will allow agents to receive commissions in digital assets. The company offers the La Rosa Realty platform, which helps agents manage their work, from buying and selling properties to communicating with clients.
The company stated that the program aims to address the "growing demand for alternative payment methods from agents and clients." Company CEO Joe La Rosa stated in a statement: "This initiative could create a new revenue stream for La Rosa, and the company will charge a 2% fee for agents who choose to receive payments in cryptocurrency."