Google will require ads promoting cryptocurrency exchanges and wallets in the UK to register with the country’s financial regulator by 2025. Ads for cryptocurrency exchange products and services that meet certain requirements will be accepted from January 15, 2025. Google said these ads must be registered with the Financial Conduct Authority (FCA). Ads for hardware wallets will also be allowed, but they must not offer additional services. Google expects all advertisers to comply with local laws. This update comes as regulators crack down on unauthorized crypto promotions. Share your views in the comments.