Let us dispel any misunderstandings regarding $USUAL. $USUAL is already listed on Binance as a "Pre-Market" coin; it is not being listed as a new token. Only the "Pre-Market" tag will be rebranded to "Seed" in the near future, and $USUAL will be included to the Spot Trading list.
This implies that a wider audience will be able to access the coin since it will be available for trading worldwide. Crucially, during this changeover, Binance will not set a new price for the $USUAL ring. The coin's current price hasn't changed.
Nonetheless, there is a good chance that demand will increase as more traders join the market as a result of the switch to spot trading and improved visibility, which can push the price higher.
Relisting at a different price is essentially moving from Pre-Market to Spot