Former CEO of Binance, Changpeng Zhao (CZ), continues to wield strong influence in the crypto community. This was recently demonstrated when one of his tweets about the leading cryptocurrency travel platform, Travala, led to a 300% surge in the platform's AVA token within just one hour.

CZ's tweet appeared as an implicit endorsement when he responded to Travala's post celebrating a significant revenue milestone. In the post on platform X, he shared:

"We invested in this cryptocurrency travel platform before the COVID pandemic and the crypto winter, and we continue to maintain our support."

AVA price chart 1 day | Source: TradingView

In 2024, Travala achieved revenue of over 100 million USD, a 67% increase compared to 59.6 million USD in 2023. This growth was driven by a significant increase in flight and accommodation bookings on the platform, with payment options in over 100 cryptocurrencies.

To strengthen its financial position, Travala has announced plans to establish a reserve fund for Bitcoin and AVA. The company stated that this move will help expand financial strength and support incentive programs while asserting its position in the blockchain-based travel industry.

Travala has continuously driven innovation in the travel industry, pioneering the acceptance of payments in multiple digital assets. One of the company's standout projects is Dtravel – a decentralized solution alternative to Airbnb, where hosts have partial ownership of the platform.

Binance: Continuing to invest heavily in blockchain

Binance is also ramping up investments in the blockchain ecosystem. Over the past year, Binance Labs has launched several major projects, including collaboration with Kernel to develop restaking infrastructure on BNB Chain, supporting the integration of tokens like BTC and BNB.

In addition, Binance has also invested in BIO Protocol, a project promoting decentralized scientific research, and funded Lombard, a company specializing in Bitcoin liquidity staking. These initiatives affirm Binance's commitment to supporting groundbreaking projects and expanding the global blockchain ecosystem.



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