Article Source: On-chain Expert
Movement has truly won big this time, conquering the community and showcasing its strength to the outside world. I really haven't seen such a visionary project in a long time; the only bug is that the token scraping track might soon become overly competitive, and the next big token may be far off.
It is worth noting that Binance's recent strategy is also commendable, directly airdropping $MOVE to BNB holders, with approximately 1 BNB yielding 14 tokens. I saw a certain BNB whale in the group pocketing 394,000 tokens, with a maximum value of 400,000 USDT; I’m really envious.
Undeniably, Movement is a typical VC project, having secured a bunch of institutional investments, and their costs are very low. However, based on my deep involvement with MOVE for several months, they are truly different; their emphasis on the community is exceptionally high. Let me share some little stories I've learned:
① A group friend tearfully created 50 accounts, planning to travel for the New Year.
Under my repeated urging (perhaps I was being overly sentimental), a group friend tearfully created 50 accounts manually, to the point where he dreamed about MOVE, and just hearing the name makes him want to vomit.
As a result, when the MOVE airdrop came out, this guy averaged 1500 tokens per account, and many accounts were sold on-chain at high prices, with profits close to 1 million, ready to travel for the New Year with his family.
In fact, this group friend is just one of thousands of people scraping tokens, improving their lives through hard work. So, please don't look at us through colored lenses; earning money with your own hands deserves respect.
② The founder traveled to China to have hot pot with MOD.
Movement's founder @rushimanche is young and promising, actively providing funding for MOD to organize offline gatherings.
Interestingly, he even specifically went to China to have hot pot with MOD, most likely to hear a lot of suggestions about community building. I wonder if there are any photos from the event; I look forward to participants sharing.
For a long time, many projects' MODs have been powered by love, and airdrops may not have been weighted, while the Move team demonstrates what respect means through action. I hope future projects can learn from MOVE and value and reward community contributors.
③ Offline participants received an average of 2500 airdropped tokens.
The Move Chinese community once organized offline gatherings in Chengdu and Shenzhen, where participants reportedly received a banana role, with each role getting airdropped 2500 $MOVE tokens, which can be considered a sky-high price for group actors.
It is said that this role was fought for by @boboNFA, indicating two things: community unity and team responsiveness. Compared to some projects that only know how to manipulate and ignore the community, MOVE's performance has directly sealed its legendary status.
The three little stories above are all real occurrences and are just the tip of the iceberg of MOVE's community building. Next, let's see how MOVE's ecological construction unfolds.
I have always believed that for L1 and L2, the official structure determines the ecological ceiling. This operation by Move can be described as perfect; it has won the community and set a good start for ecological development, waiting for the mainnet launch to build together.
