Rachel Conlan, Binance's chief marketing officer, revealed in an interview that the Binance team conducts detailed due diligence on project founders, team members and roadmaps. She pointed out that Binance's "secret research team" will take into account a variety of factors, especially community feedback and trend observation. Conlan denied the view that hype alone can drive projects to market.

Although Meme coins are often criticized for their lack of practicality, Conlan said that some emerging Meme coins are having practicality built in. This development has brought new use cases to the market, and may be the direction of innovation that the industry needs. 🔍📈