Deep Tide TechFlow news, on November 19, reported by CEO Today, Apple CEO Tim Cook revealed in a recent interview that he has personally held Bitcoin for three years as part of his diversified investments. However, Cook made it clear that this investment is a personal action and has nothing to do with Apple Inc. Apple will not incorporate cryptocurrency into its business model in the near future, including payment systems or the company’s investment portfolio.
Cook pointed out that the potential of Bitcoin is worth paying attention to, but Apple still maintains a cautious attitude towards emerging technologies. Currently, Apple is focused on its core product lines such as smartphones, computers, wearable devices, and related services, rather than entering the highly volatile cryptocurrency market. At the same time, although Apple allows cryptocurrency wallets and blockchain-related applications on the App Store, it does not plan to further directly participate in the cryptocurrency ecosystem.
Compared to companies like Tesla that openly embrace Bitcoin strategies, Apple has chosen a conservative route, reflecting its brand's core values of stability and user safety. Cook's statement, while showing his personal recognition of Bitcoin, also clearly establishes Apple’s wait-and-see attitude in the cryptocurrency field.
