This year I have come into contact with many platforms related to the creator economy, all thanks to the residual heat of SocialFi started by Friend.Tech last year.

In fact, there have been several large financings for social protocols this year, but they have always been tepid. Including the protagonist of this article, it was also because of the essay contest on the square that he briefly entered everyone's field of vision.

In fact, when it comes to creator economy, in Web2, for example, the well-known apps like WeChat and TikTok, after releasing special express versions, individuals who read the content also have a small income. In Web3, it is actually a similar logic, the platform will give certain benefits to individuals, but because of the token economy and decentralized design of Web3, this income may be magnified dozens of times.

Contentos is designed in this way. You can earn income by using its products, whether you create or access creators' content. Compared with traditional centralized platforms such as Weibo and Twitter, the platform enables content creators to earn income without relying on the platform, thereby promoting a fairer digital content ecosystem.

1. Contentos’ product logic

As a creator, let me briefly tell you that creators' income comes from the Web2 platform. Some platforms will provide traffic revenue, and the platform will share the traffic of your work. Some platforms rely on third-party advertising, which is more common.

And often the creators' income is directly related to the platform. Although Contentos itself is a platform, it does not impose very strict constraints between creators, advertisers and readers (consumers). It does not mean that this design is necessarily better than a centralized platform, but that this design can often be subsidized so that no one will suffer losses for a period of time.

  • And the benefits will be more transparent. When the centralized platform becomes bigger, such as a certain audio platform, basically all parties will take a cut.

Readers receive platform subsidies, and creators and advertisers receive commissions without intermediaries. This is what its core product COS.TV mainly provides.

On the creator side, Contentos’ ecosystem supports a variety of functions, including content distribution, copyright registration, and creator certification. In this ecosystem, Contentos’ platform native cryptocurrency $COS is used to reward contributions and pay for services, and all transactions and reward distribution are automatically managed through smart contracts, eliminating the need for intermediaries.

In addition, it has a more prominent by-product: COS.Space

This is a product similar to the Metaverse, with elements such as NFT and land. However, this product is currently a bit out of line with the overall tone of the market, so I won’t discuss it in detail. Friends who have played NFT should know how to play it.

2. Chain Logic

Contentos itself is a chain, but it is placed on the backend. As of now, Contentos does not have any external chain ecosystem and is more like an application chain.

One of its innovations in infrastructure is its use of smart content advertising. Through smart contracts, the platform automatically subsidizes creators with tokens based on the number of views and interactions of the content, forming a fair and transparent incentive mechanism. It also allows creators and advertisers to sign agreements that may include additional incentives if the content performs beyond expectations. #COS开启SocialFi新时代

These incentive-related links are all driven by smart contracts, which are somewhat similar to intelligent automated commerce.

Overall, this chain is an enhanced version of an existing market solution that is somewhat similar to a replica. It has no external ecosystem and mainly serves the product COS.TV launched by the team. It is considered a standard L1 application chain.

In its latest progress, I also noticed the discussion about sharding, which is native expansion. To put it simply, it is a bit similar to the current [L1 main chain + L2 Rollup solution] of the Ethereum ecosystem, except that this L2 is not built by an external team, but is built by Contentos itself.

  • If you are familiar with Polkadot, it is actually similar. The structure of relay chain + parachain is just changed to shard chain.

In any case, the ultimate goal is to enable on-chain applications to run faster.

$COS The current market value is around 36 million, FDV is 70 million, and nearly half of it is in circulation. This is quite strange for a coin that was issued very early. In the early days, 30% of its tokens were allocated to investors. But after so much time, it is actually not important. We are more concerned about its locked-in shares.

COS’s historical highest price occurred in 2019, not in 2021 in the previous cycle. This actually reflects that the buying power in the secondary market itself was not strong in the past. This marketing campaign also surprised me a little. Is there a new player entering the market?

At the beginning of this year, there was a very eye-catching performance, with the highest point reaching 0.03, and then it went straight down. In fact, I would subjectively judge this kind of target as [Zhuang Coin]. Some friends like this type of coin, while some friends don’t.

There is no need to look at the short term for this. Look at the daily K-line. After a downward wave, it has been consolidating near the current price. You may also be able to see the style. Occasionally it will go up for a while. Friends who like the banker's coins can pay attention to it in the long term. The idea of ​​​​doing banker's coins is to try to start a market and then leave, but for those who do short-term, I advise you to be cautious. The daily fluctuations are not large.

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