Could TikTok be the key to educating the masses about blockchain?
In an era where short, engaging content dominates people's attention, one might think that platforms like TikTok are the unstoppable future of global communication. However, when it comes to educating the masses about complex technologies like #blockchain and #Web3 , television still has a unique and underappreciated advantage.
Despite the general perception that television is a relic of the past, its ability to reach huge audiences and provide deep, thoughtful stories is still a significant opportunity for the #cryptocurrency community.
According to recent data, 97% of U. S. households still own a television.
While young people may be attracted to short-form, engaging content, it is still a significant opportunity for the cryptocurrency community.
One of the best examples of television's effectiveness in combining education and entertainment is the program Shark Tank.
For more than 15 years, Shark Tank has provided a forum for entrepreneurs and investors to discuss startups in an accessible and entertaining way. It has introduced millions of viewers to the basics of entrepreneurship and investing, and has shown how the long form can be used to effectively educate.
Following a similar model, a program on blockchain and web3 could do the same. The idea is to use the power of television to present financial and technological concepts in a structured way and illustrate the uses and benefits of blockchain with real-life stories and case studies. Joe Rogan's successful podcast also demonstrates the audience's desire for a longer and more in-depth format.
Thus, educating the public about blockchain requires more than short videos that can only attract fragmented attention.
narration through television can show how these technologies work in practice and provide viewers with practical examples and success stories.
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