Strive Asset Management, a financial services company, has announced that it will be including Bitcoin in its portfolios. The company, founded by Vivek Ramaswamy, is moving its headquarters from Ohio to Texas and plans to manage $1.7 billion in assets. Strive’s move comes as part of its commitment to integrating Bitcoin into standard portfolios for everyday Americans, citing factors such as unsustainable global debt levels, rising fixed income yields, long-run inflationary pressures, geopolitical pressures, and potential restrictive monetary controls.
Strive also completed a $30 million Series B round led by Cantor Fitzgerald, with Ramaswamy, a former Trump campaign surrogate and vocal crypto supporter, saying, “The moment is now ripe to launch a pro-capitalism wealth management business focused on true financial freedom, with a focus on integrating Bitcoin into standard portfolios.”
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