Telegram-based minigames have the potential to onboard users for less than $1, according to Sasha Plotnikov, founder of Notcoin (NOT), a minigame in the TON ecosystem. In an interview with The Block, Plotnikov explained that the Telegram community is divided between anonymous teams with millions of users but no revenue, and established companies with a more cautious approach to spending. He believes that Telegram minigames offer a solution for Web3 gaming projects struggling to acquire users and retain funding. However, Plotnikov emphasized that the tap-to-earn model, where users play to earn rewards, is unsustainable. He suggests that minigames should focus on building a strong community and providing a fun and engaging experience for users.