Source: Binance


Binance is in the spotlight again recently, mainly due to the listing of neiro and suspected insider trading. After all, it is still the largest cryptocurrency trading platform, and any operations are closely related to retail investors and the market. Recently, the community discussed projects that outperformed Bitcoin this year, and some of the data was quite interesting.


According to data shared by X user @MustStopMurad, only 42 tokens outperformed Bitcoin this year. Of course, the community also mentioned that 11 of the top 15 tokens are MEME. Overall, most of these 42 tokens can be traded on Binance. It seems that Binance is still performing normally in terms of listing coins this year, and it still has a wealth effect, allowing users to make profits.


Some data details can illustrate Binance’s coin listing operations this year:


Of the 42 tokens, 20 were listed on Binance last year or earlier, and 5 were listed in 2024, giving Binance users the opportunity to trade on Binance and profit from them before the price rises.


Last year, Binance-listed projects such as Pendle (752%), Arkm (1038%), Pepe (496%), and Floki (701%) have seen impressive growth after their value was recognized during last year’s bear market.


Although BANANA and TON were not listed on Binance during the first rise, they achieved a return of about 30% after listing on Binance. It can only be said that Binance, the largest exchange, still has a strong listing effect.


Two projects launched this year, WIF (234%) and TURBO (38.6%), also showed strong growth after listing on Binance, reinforcing Binance’s commitment to bringing high-quality projects to platform users.


Of the remaining 17 tokens not listed on Binance, 4 are tokens of other trading platforms and 10 are small-cap projects.


Binance co-founder He Yi recently posted a tweet reiterating Binance’s listing strategy and directly responding to the most concerned issues of users. Let’s review Yi Jie’s views and see if Binance can still list high-quality projects for users in the future.


1. List projects that users need: In the past two cycles, Binance has missed many projects with users and traffic. The experience and lesson here is that as a trading platform, Binance cannot just think it is good, but also needs users to think it is good. Therefore, Binance recently launched several MEME projects with relatively dispersed tokens and low market capitalization. Many of the other projects screened in the early stage failed due to compliance review and token concentration.


2. Long-lived projects: It is not Binance that determines the price of tokens, but the token model, circulation, buying and selling. Some high-valuation projects of top teams can survive longer and have more opportunities when other projects rise and fall. Binance does not have absolute voice, which is precisely the characteristic of the decentralization of the industry. It is the result of the joint action of financial professional players and the rise of DeFi, both of which are the key to bringing the industry to the next stage. Decentralization, without absolute authority, is the charm of this industry.


3. Projects with solid business logic: Whether it is Web2 or Web3, the essence of entrepreneurship is to create something that the world needs, and naturally someone will pay for it. Binance prefers projects with solid business models and revenue. At the same time, we hope that the valuation of this project is not too high, that it can take care of the community's common growth, and that it can empower tokens. Binance welcomes the community to recommend all projects that meet the standards.


This article is contributed by a contributor and does not necessarily represent the views of BlockBeats.