According to TechFlow, on September 19, according to Cointelegraph, Skale Labs Chief Marketing Officer Andrew Saunders said at the Token2049 event in Singapore that celebrities should avoid issuing Meme coins and should consider developing decentralized applications (DApps). Saunders pointed out that Meme coin projects often have supply concentration problems, and even if they are dispersed to 50 wallets, they are still controlled by a few people. Saunders likened Meme coins to PvP games, where early investors make the most profit. He warned: "The longer you hold, the more likely you are to be sold."
However, Saunders predicts that as regulatory clarity improves and the public's understanding of crypto technology deepens, the way celebrities participate in blockchain projects will change. He proposed the concept of an "arm in" model, where celebrities use blockchain technology to connect with fans and obtain data that Web2 cannot provide. Saunders gave the example of a celebrity developing a DApp that allows users to earn points by interacting with social posts, and then redeem the points for benefits such as meet-and-greets, signed posters, or music video guest appearances. He believes that this model will eventually become mainstream.
“At this point, I don’t see the need for celebrities to issue tokens, whether meme coins or utility tokens. But I do think that blockchain technology will eventually be widely used by celebrities,” Saunders concluded.