Empoli FC’s new jerseys come with blockchain-enabled smart tags for easy fan access to product history.
The partnership with WoV Labs boosts Empoli FC’s commitment to innovation in sports merchandise.
Fans can now engage more with Empoli FC through detailed insights on their jerseys' production.
Empoli Football Club has partnered with WoV Labs to introduce digital passports in their new jerseys. This collaboration uses NFC technology and VeChain’s blockchain to enhance openness in sports merchandise. The move endorses the European Union’s efforts to promote sustainable items.
New Jerseys Offer Fans More Engagement
Empoli FC’s new jerseys, made by Kappa, now come with smart tags linked to WoV Labs’ Digital Product Passport 2.0. Fans can access detailed records about each jersey, including information on materials used and carbon footprint data. This data is securely stored on VeChain’s blockchain to ensure accuracy.
https://twitter.com/vechainofficial/status/1831412955730121063
This initiative not only improves product transparency but also helps fans connect more deeply with Empoli FC. By accessing detailed information about their clothing, fans can feel more involved with the club. Empoli FC continues to show its commitment to creativity and sustainability in the sports world.
Empoli FC Leads with Technology
Founded in 1920, Empoli Football Club has a history of embracing new technology. Partnering with WoV Labs further strengthens its position as a leader in sports innovation. The digital passports offer practical solutions for businesses and help meet regulations like the European Union’s sustainability goals.
The blockchain-enabled jerseys set a new standard in sports merchandise. The smart tags verify the authenticity of the jerseys and provide a full history that fans can easily access. This feature adds value to the jerseys, making them more than just clothing.
Blockchain’s Role in Sports Merchandise
The partnership between Empoli FC and WoV Labs shows how blockchain technology is becoming more important in different industries, including sports. As more organisations see the benefits of blockchain for transparency and traceability, similar innovations will likely become more common. Will other clubs follow Empoli’s example and use similar technologies to improve their offerings and meet changing fan expectations?
With the 2024–25 Serie A period approaching, Empoli FC’s blockchain-enabled uniforms are expected to gain important attention. This partnership paves the way for future breakthroughs that could change how fans experience and understand athletics items.
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