According to TechFlow, on August 13, BNB Chain announced the launch of "Meme Innovation Battle Round 3: Birth of Meme Heroes" to support the development of the meme coin field. The competition will cooperate with the four major MEME token launchpad platforms, Four.meme, Myshell, FLAP and Burve, to provide incubation support for participants. New meme coins can choose any of these four launchpads as a start, while existing meme coins can directly participate in the prize pool competition.

The competition will start on August 14, 2024 and last until September 13, with a prize pool of up to $150,000. Eligibility for participation includes holding 1,000 MEME tokens, an average daily trading volume of more than $30,000, and at least $50,000 in liquidity. Projects must be released after March 2024 and remain active on social media such as X, Telegram or Discord.