According to Foresight News, SocialFi platform RECRD announced that it has completed a $4 million financing round, led by the Sui Foundation, with participation from Netflix co-founder and CEO Mitch Lowe, six-time NBA All-Star Mitch Richmond, Hollywood.com's Jeffery Schoonover, Alphabit Fund and others.

RECRD supports the instant tokenization and conversion of creators’ videos into NFTs, enabling creators to instantly monetize and earn advertising revenue based on views rather than the number of followers.