$MKR MKR token holders are currently voting to assess their opinion on whether MakerDAO should "rebrand" the Maker brand and abandon the new name "Sky" adopted in August. This non-binding vote currently shows that token holders tend to support retaining the Sky brand, although participation is limited.
MakerDAO founder Rune Christensen stated in an interview that he remains neutral on branding issues but emphasizes that the community needs to address the branding controversy and refocus on growth. He mentioned that changing the name to Sky is not just superficial but part of Maker's "endgame strategy," which has launched new products such as the USDS stablecoin.
Christensen also mentioned that one way to track the success of the USDS stablecoin is to observe the proportion of USDS that is idle and not earning rewards. Of the more than $1 billion in circulation, a portion is not earning rewards, indicating that it is held by real human beings rather than bots, as this idle behavior indicates genuine use.
Although the launch of the USDS stablecoin exceeded expectations, Christensen also acknowledged that the renaming of Sky has faced challenges that have affected community perception and market confidence. This round of voting will last until November 7, after which a binding governance vote will take place.
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