Amazon is putting the finishing touches on its internal NFT program, which will launch digital collectibles from top crypto-native creators such as Beeple and Pudgy Penguins, according to people familiar with the matter. Under the terms of a confidential services agreement, Amazon will run the NFT market on a private and permissioned blockchain it controls. Another confidential document confirmed that the NFT market will use a private blockchain, adding that Amazon Web Services (AWS) is its main contributor. According to multiple sources, Amazon has signed a number of confidential partnerships for the launch of the NFT market. In addition to Beeple and Creator Creators, Amazon revealed to product partners that it will also reach cooperation with Artifact Labs and Proof Collective. (Blockworks)