Reece Merrick, Managing Director of Ripple for the Middle East and Africa, posted on X on Monday, highlighting the growing importance of cryptocurrency in the payments space and citing insights from Ripple's 2024 New Value Survey. He explained, "Nearly 2,000 leaders from global financial institutions and enterprises participated in the survey, including more than 200 respondents from the UAE, Saudi Arabia, and Turkey."
Merrick revealed that the most frequently mentioned application of blockchain technology by respondents in the Middle East and North Africa is "enabling customers to make payments using blockchain-based currencies (52%)." He pointed out that "accepting payments in blockchain-based currencies (47%)" is the second major focus of respondents. Merrick also emphasized the growing interest in the digital asset market, highlighting that "buying/selling/trading other types of digital assets (e.g., other types of tokens such as tokenized securities or RWA) (42%)" has become a significant priority for a considerable portion of respondents.

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